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S1E13- Your Logo is the Last Thing You Should Do!

by Lauren V.Sep 14, 2018Brand Ya Flava Podcast0 comments

S1E13 | Your Logo is the Last Thing You Should Do!

📸 by NordWood Themes on Unsplash

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As Black women solopreneurs, we often get caught up on the pretty stuff.

You know why…

Because your sh*t has gotta SLAY! All DAMN DAY!

But what’s the point if you have all the pretty and no one is able to really see it or even buy from you to appreciate your pretty and fabulous?

When you’re first starting your business,  it’s one of the first things you think about because that’s what entertainment or media may make you THINK it’s about.

But it’s not.  Your logo should be the very last thing you think about creating or doing in your business.  It won’t matter a hill of beans with some BBQ if you don’t have these 3 points I mention in today’s episode.

So if you’re just starting out, make sure you check off these 3 points as you go along. And if you’re a seasoned entrepreneur, well you can still use these 3 tips to make sure you are building your brand the way YOU envisioned it.

The Biggest Takeaways from This Episode

  • Your logo is really a visual representation of your brand’s message. It helps your audience recognize who you are –that’s it!
  • Ain’t nobody gonna buy from you if you don’t even know why they should buy from you.
  • Keep your logo as simple as possible; no need to have the entire brand in just one logo mark.

Resources from This Episode

  • Join my waitlist for Brand Flava University –a learning community membership where you learn how to design your brand with Flava from A to Z!
  • Get my book: Brand Ya Flava: The Black Woman’s Guide to Branding Your Business
  • Subscribe to my podcast show and get notified when there’s a new episode!

A Flava Note

Thank you so much for listening and reading I truly appreciate it.  I started this podcast because I’ve had so much to say and share about branding, especially as it concerns cultural branding for Women of Color. Also, I want to feature women of color whose brands are just starting in the entrepreneurial game but are rockin’ it out with their brands.

If you enjoyed this episode and my podcast in general, I would dance at your wedding if you can hit me up with an honest review and rating on Anchor,  iTunes, Spotify, –whichever one you use to listen. It will help more women of color discover the show but also helps me know that I’m helping you as well.

If you’re a woman of color or a person who adores our Flava and you’re interested in being a guest on my podcast, hit me up at lauren@brandyaflava.com.

Thank you again!

Lauren V | Brand Ya Flava

S1E1- Your Logo Ain’t That Important!

by Lauren V. | June 1, 2018 | Brand Ya Flava Podcast | 0 Comments

This is something I see over and over again from Facebook group after Facebook group and it literally irks me! I’ll explain from a designer’s perspective why it’s a BIG issue for your brand and tell you why your logo ain’t that important! Find out what’s really important for your brand.

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You’se human before the brand! Orgin Book Review Part I S1E2

by Lauren V. | June 8, 2018 | Brand Ya Flava Podcast | 0 Comments

You'se Human Before the Brand! Brand Ya Flava Podcast Season 1: Episode 2   De Back Story There’s a serious issue when it comes to us as...
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What a Logo is Really Is! Origin Book Review Part II S1E3

by Lauren V. | June 15, 2018 | Brand Ya Flava Podcast | 0 Comments

  What a Logo Really Is! Brand Ya Flava Podcast Season 1: Episode 3   De Back Story As we get started in our new businesses, we can get...
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S1E4 Hiding in Our Brands

by Lauren V. | June 22, 2018 | Brand Ya Flava Podcast | 0 Comments

Hiding in Our Brands - Brand Ya Flava Podcast S1E4 Brand Ya Flava Podcast Season 1: Episode 4   De Back Story I read an article where CNN...
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S1E5 What is Brand Ya Flava?

by Lauren V. | July 13, 2018 | Brand Ya Flava Podcast | 0 Comments

S1E5 | What is Brand Ya Flava? At first glance, especially going on my website –brandyaflava.com, you would have no idea what Brand Ya Flava is. Or...
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S1E6 The Difference between Branding, Marketing & Advertising

by Lauren V. | July 20, 2018 | Brand Ya Flava Podcast | 0 Comments

  S1E6 |The Difference between Branding, Marketing & Advertising #Realtalk, most of what I learned about branding, marketing, and...
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S1E7 Using Your Sixth Sense to Boost Your Branding

by Lauren V. | July 28, 2018 | Brand Ya Flava Podcast | 0 Comments

S1E7 | Using Your Sixth Sense to Boost Your Branding Blog Cover and Pinterest Photo Credit: Photo by Autumn Goodman on Unsplash In the online space,...
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S1E8 – Are You the Face or Heart of Your Brand?

by Lauren V. | August 17, 2018 | Brand Ya Flava Podcast | 0 Comments

  S1E8 | Are You the Face or Heart of Your Brand? One question that comes up in the Black entrepreneurial arena is whether we should be the...
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S1E11 | How to Create Your Brand Story

by Lauren V. | August 31, 2018 | Brand Ya Flava Podcast | 0 Comments

Telling your brand story tells your audience why you matter. In this episode, I teach 3 ways on how to create your brand story.

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S1E9 – The Queen of Soul & Branding

by Lauren V. | August 31, 2018 | Brand Ya Flava Podcast | 0 Comments

  S1E5 | What is Brand Ya Flava? There’s something to be said when you are called the QUEEN of Soul.  Not necessarily the King, which is an...
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Learn About The Power Your Hold for Your Brand

Learning your Brand’s ‘Flava’ or your brand’s personality is the key to unlocking the power of your brand through messaging and attracting the audience that will love your business to success! Take this quiz to find out what’s your Brand Flava!

Take the Quiz!

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